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Greenlee Textron Product Manager in Rockford, Illinois

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Job Summary:The Product Manager is responsible for managing the entire product life cycle and drive an innovative and strategic direction for the product lines.? The Product Manager works cross-functionally to develop the new product plan and identify and drive improvements to the existing product portfolio. This role leads, facilitates, or otherwise participates in day-to-day activities of his/her product portfolio, including but not limited to customer visits, pricing, forecasting, sales training, and sourcing decisions.? Monitors product profit margins and works with responsible parties to initiate and execute corrective actions as necessary.? This position reports to the Director of Product Management



Manage the entire product lifecycle of products in the applicable categories, from cradle to grave. Specific responsibilities include:

+ Conduct extensive research to understand and anticipate our customers' needs. Lead development projects to meet those needs

+ Assess competitive position of the product portfolio against competition and to develop future growth opportunities.

+ Maintain current knowledge of market trends, technologies, competitors, customer base, market size, channels of distribution, industry trade associations and required product certifications.

+ Develop long term product line strategies and a corresponding new product pipeline that is consistent with the vision and strategic intent of Greenlee.

+ In cooperation with Engineering, Operations, and Sales/Marketing, manage product development process for profitable growth and market acceptance across all market segments.

+ Establish and monitor market pricing of assigned products.? Drive strategic pricing decisions to grow margins while gaining share.

+ Actively support the Sales function, including product training, developing competitive product information, creating the value propositions, and working with end user customers.

+ Conduct produc line profitability analysis and implement necessary improvement initiatives.

+ Recommend patent action and direct international trademark application and enforcement for products.

Equal Opportunity Employer?minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity